The New Wave genre of the 1970's is a subgenre of rock consisting of bands such as Talking Heads, the B-52s, Depeche Mode, Gary Newman, The Smiths etc. The genre features electronic & experimental sounds with the use of synths & post-production effects. Also, new wave music had a new found emphasis on the music and lyrics which set it apart from other rock subgenres such as punk.
Over the years New Wave has evolved into the modern day Indie movement which was most pronounced in the late 2000's. Bands categorised as modern day Indie include; The Arctic Monkeys, Franz Ferdinand, Joy Formidable, The Kooks, Editors, The Libertines etc.
A huge part of the Indie subculture (as with many other subcultures) is the Indie fashion. This consists of a smart casual, slim fitting outfit which is often worn by band member in a uniform way. For example, one of the lesser known bands called 'Baddies' all wear identical blue shirts with the top button fastened and black skinny jeans and black shoes (As seen in the mood board above).
A stylistic music video usually consists of a live performance with the band playing in sync to the song with very little narrative. Often the videos will cut to clips of the band walking though and urban environment or back stage at one of their gigs (much like a hybridised pseudo-documentary & live performcance). Indie music videos may also make use of effects in the editing process, but subtly, usually changing the colours either to fit the mood of the song or be in black & white.
